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Nobis signs promotional deal with Serge Ibaka

Toronto-based outerwear company Nobis has signed a promotional agreement with professional basketball player Serge Ibaka of the Toronto Raptors. Ibaka will participate in marketing campaigns for the brand for the next year. The first of these will promote the company’s Kane Utility Parka and Martin Parka. Nobis is a subsidiary of InnoVision Holdings.

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