Please login to continue



Adnews offers non-subscribers free access to one story per month.

Subscribe for unrestricted access to our content.

Forgot your login or password? Click here.

Beefeater conducts Beefeater Pink campaign in Toronto

Alcohol distributor Corby Spirit and Wine is conducted an out-of-home advertising campaign for its Beefeater gin brand. The effort is in support of a new strawberry-flavoured gin called Beefeater Pink. The campaign was developed by Havas Media in association with Grassroots. It features projected images in Toronto, accompanied by a strawberry scent spraying device. The initiative also makes use of large format posters incorporating a three-dimensional strawberry. The campaign will run until Aug. 18.

« Back Next »

Related stories Comments