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Virtue adds two

Virtue Worldwide has appointed Morad Reid Affifi to the position of director of business development in Canada. He will be based in Toronto. Affifi was most recently managing director and director of business development at Artform Media Group. Prior to that, he was the founder of MRAketing. He has also worked at the Luminato Festival and Tribute Entertainment Media Group.

Allison Miceli has joined Virtue as an account director in its Toronto office. She will work primarily on the Sephora Canada account. Miceli was previously at Diamond Integrated Marketing.

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