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Government of Canada seeks product labeling comments

The federal Ministry of Agriculture and Agri-Food has begun a public consultation on the use of the phrases “Product of Canada” and “Made in Canada” on food package labels. The ministry has proposes a series of changes to current labeling guidelines intended to improve product information available to consumers. The amendments will also support a $25 million “Buy Canadian” marketing campaign promoting Canadian agricultural products. Members of the public can submit their views until June 23. Federal food labeling guidelines are administered by the Canadian Food Inspection Agency.

“Consumers want to know when their food has a significant amount of Canadian ingredients so that they make informed decisions and support domestic food producers,” said Marie-Claude Bibeau, Minister of Agriculture and Agri-Food. “This initiative is an important part of our Food Policy for Canada, and the ‘Buy Canadian’ promotion campaign, which will promote the great foods produced by our world-class farmers across the country and build pride and confidence in our food system.”

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