Gram By Gram launches in Toronto
A new marketing agency called Gram By Gram has opened an office in Toronto. The firm specializes in branding for cannabis companies. It was co-founded by Ryan Archibald and Ted Chung. Archibald, president of the agency, was previously managing director of Vice Canada. Chung is the founder of the Los Angeles-based Cashmere Agency and Stampede Management. Badr El Fekkak, previously of Virtue Canada, has joined the new company as chief strategy officer. Gram By Gram also has offices in Los Angeles, Mexico City and London. The agency will operate as the creative division of cannabis-themed media company Merry Jane, also co-founded by Chung.
“No other cannabis agency offers this combination of footprint and experience,” said Archibald. “Our team has spent a decade successfully connecting a subculture with the mainstream, bringing unprecedented levels of access, knowledge and expertise to the table.”