7-Eleven readies Bring Your Own Cup promotion
Convenience store chain 7-Eleven Canada will conduct an annual promotion called “Bring Your Own Cup” on May 17 and 18. The effort is timed to coincide with the brand’s 50th anniversary in Canada. The promotion encourages consumers to bring any kind of container to a 7-Eleven store to fill it with a Slurpee for two dollars. Additional promotions will take place through the summer.