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Motive expands into Canada
By Adnews Staff
Motive, an advertising agency based in Denver, CO, has expanded into Canada by opening an office in Toronto. The agency operates six divisions focusing on branding, content development, digital and social media marketing, design, experiential marketing and “cultural insights.” According to the firm, the expansion will help Motive service its recently-expanded PepsiCo North America account. The Toronto office will be headed by account director Brian Flaman. Before joining Motive in 2016, Flaman was at Mosaic North America of Toronto.
“We’ve been executing international projects for our clients for many years, so it was only a matter of time before Motive expanded outside US borders to more efficiently grow our relationships and capabilities,” said Motive CEO Matt Statman. “Toronto is the first international hub for us as it was clear that now is right time to make this move.”