AutoCanada, Kijiji sign promotional agreement
By Adnews Staff
Automobile dealership group AutoCanada has signed an agreement with classified advertising website Kijiji making the site its online marketplace provider in Canada. Through the agreement, AutoCanada dealers will have access to Kijiji users, while AutoCanada will increase the site's automotive inventory. The deal includes both Kijiji and its recently-launched automotive specialty site Kijiji Autos. Kijiji is a subsidiary of EBay.
"AutoCanada's dealership database and Kijiji's automotive marketplace made this partnership a natural fit," said Leanne Kripp, director of autos at Kijiji. "As a first-of-its-kind partnership, this is a huge vote of confidence for the work we're doing to provide greater value for dealers and showcases our commitment to making the car buying journey easier for Canadians."