Avocados from Mexico begins Canadian campaign
By Adnews Staff
Agricultural organization Avocados from Mexico has begun a Canadian campaign called "Avotime." Developed by Sopexa Canada and Prospek, the campaign is intended to raise awareness of the ways in which avocados can be incorporated into a daily diet. It includes a website at <http://www.avocadosfrommexico.ca>, social media content and online video, supported by media and public relations, national retail promotions and sponsorship activities.