Postmedia redesigns community newspaper websites
By Adnews Staff
Postmedia Network of Toronto has begun an effort to redesign and relaunch the websites of its 92 community newspapers. The redesigns are intended to provide a better user experience, additional content and new advertising options. The work is being conducted in-house. Twelve of the new sites have been introduced, with the remainder to roll out through the summer. The launches are being supported with advertising also produced in-house.
"Our newly redesigned community newspaper websites have all been upgraded with richer visuals, quicker response times, video content and an overall better user experience," said Gerry Nott, senior vice-president of content at Postmedia. "Visitors will find new features and easier navigation while continuing to connect to their trusted local experts."