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Bauer Hockey renews Hockey Canada sponsorship
By Adnews Staff
Bauer Hockey has renewed its sponsorship of Hockey Canada for an additional eight years. During that time, Bauer Hockey will be the official equipment provider of Hockey Canada's national teams. The players will exclusively wear Bauer helmets, gloves, visors and goal masks at upcoming events such as the 2019 IIHF World Junior Championship. The two organizations will also continue to collaborate on programs such as The Canadian Tire First Shift, which seeks to introduce new families to the game of hockey. Bauer has been a sponsor of Hockey Canada for 45 years.
"One of our team's highest points of pride is our continued partnership with Hockey Canada because it is an example of the game's best at a variety of age levels selecting Bauer for their game," said Ed Kinnaly, CEO of Bauer Hockey. "More than the equipment, this partnership allows us to come together with Hockey Canada to advance our shared missions, and we're looking forward to continuing this collaborative approach over the next eight years."