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Salvation Army, Krispy Kreme ready Doughnut Day promotion
The Toronto-based Ontario Central Division of The Salvation Army will conduct a promotion in association with Krispy Kreme Doughnuts on June 2 to coincide with National Doughnut Day. On that day, consumers who visit a participating Krispy Kreme store in Toronto will receive a free doughnut. They will also be invited to donate to The Salvation Army. The promotion will also involve the use of a "Salvation Army Emergency and Disaster Vehicle" that will stop at various locations in the city to distribute doughnuts and accept donations. Consumers will be able to follow the vehicle via Facebook and Twitter.
"The Salvation Army played a huge role on the frontlines of war and we continue to be on the frontlines of poverty every day in Toronto," said Andrew Burditt, a spokesperson for The Salvation Army. "For generations, The Salvation Army has been known as always being there at the time of greatest need for so many. National Doughnut Day gives us the opportunity to tell this story and to share how we continue to serve. We are thankful to Krispy Kreme for their dedication and partnership as we work together to build a better community."