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Ontario Ministry of Environment begins Save The Everything campaign

The Ontario Ministry of Environment and Climate Change has begun a new advertising campaign called "Save The Everything" intended to highlight the effects of climate change on residents of the province. Developed by Bensimon Byrne of Toronto, the campaign consists of six video executions that seek to personalize these effects by focusing on threats to the food supply, increased risk of flood damage, decreased fish populations in the Great Lakes and damage to Ontario's wine region.

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