Please login to continue



Adnews offers non-subscribers free access to one story per month.

Subscribe for unrestricted access to our content.

Forgot your login or password? Click here.

LCBO breaks holiday moderation campaign

The Toronto-based Liquor Control Board of Ontario has begun a holiday season social responsibility campaign in that province. The campaign is intended to raise awareness of "moderation and responsible hosting" during holiday festivities. The campaign consists of a 30-second television commercial that was filmed at a temporary alcohol-free bar called Dub Zero, which operated for only one night. The ad will run on approximately 20 Ontario television stations until Jan. 1, 2017, accompanied by a website at <> and social media activities.

« Back Next »

Related stories Comments