Adnews

Please login to continue

Username:

Password:

Adnews offers non-subscribers free access to one story per month.

Subscribe for unrestricted access to our content.

Forgot your login or password? Click here.


Warning: getimagesize(http://www.adnews.com/images/35823.jpg) [function.getimagesize]: failed to open stream: HTTP request failed! HTTP/1.1 404 Not Found in /home/nas1r1/83/28/8202883/web/view.php on line 157

Warning: getimagesize(http://www.adnews.com/images/m35823.jpg) [function.getimagesize]: failed to open stream: HTTP request failed! HTTP/1.1 404 Not Found in /home/nas1r1/83/28/8202883/web/view.php on line 160

Inaria hires Giants & Gentlemen

Sports apparel company Inaria has retained Giants & Gentlemen of Toronto as its new advertising agency. The assignment includes the development of a brand position, followed by creative promoting Inaria's line of soccer equipment and team apparel. This is the first time the brand has employed an advertising agency. New marketing communications are expected to begin later this fall.

"We have some big plans in the global arena for this brand," said Emily Montgomery, category launch manager at Inaria. "We are banking on G&G to help us get there."

« Back Next »

Related stories Comments