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Max Domi renews agreement with Ascensia Diabetes Care

Toronto-based Ascensia Diabetes Care Canada has renewed its promotional agreement with professional hockey player Max Domi. Domi, who is himself diabetic, will participate in a series of initiatives intended to distribute information about diabetes management. This will include consumer engagement activities during Diabetes Awareness Month in November. Domi has been participating in similar promotional activities for the company for the past year.

"We are thrilled to continue our relationship with Max Domi," sais Russ Newsome, region head for North America at Ascensia Diabetes Care. "Max's story is an inspirational one. Together, we want to help others by providing high quality products and service solutions, along with an understanding of how they too can live successfully with diabetes, better manage their daily routine and still lead extraordinary lives."

Ascensia Diabetes Care specializes in diabetes-related products such as blood glucose monitoring systems.

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