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Media Profile gains two accounts
By Adnews Staff

Toronto-based Media Profile has recently gained two new accounts. Non-profit organization MedicAlert has retained the agency to manage its public relations. Media Profile won the account in a competitive review. The agency will work to raise awareness of MedicAlert.
Trader Corporation has hired Media Profile to handle its AutoTrader.ca vehicle marketplace website. The assignment includes consumer media relations, corporate communications and executive profile management.
"These wins demonstrate Media Profile's depth of experience in both the healthcare and digital spaces, and validate the hard work and expertise that our team brings to each of our accounts," said Alison King, president of Media Profile. "We are thrilled to have been chosen by these remarkable companies to help them grow their businesses and profiles on a national scale."