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GLG Life Tech rebrands
By Adnews Staff
Vancouver-based GLG Life Tech has undertaken a rebranding initiative. The branding includes a new corporate logo and website intended to reflect the company's recently expanded range of products. GLG specializes in zero-calorie sweetener products. The logo consists of a maple leaf surrounded by three crescents, representing the company's stevia, monk fruit and Naturals+ product lines. The new website, located at <http://www.glglifetech.com>, offers a collection of information about the company's agricultural programs, its products and its corporate social responsibility initiatives.
"GLG has undergone several key developments in the last twelve months, including the development of its monk fruit supply chain, its GRAS filings on new stevia and monk fruit products and several game-changing agriculture breakthroughs," said GLG CEO and chairman Luke Zhang. "As the company enters its tenth year of business as a natural zero-calorie sweetener provider, we are pleased to launch our new brand, logo and website that better represent the company's achievements and business strategy."