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Discount, Petro-Canada begin joint promotion
By Adnews Staff
Discount Car and Truck Rentals of Toronto has begun a holiday season promotion in association with Petro-Canada. On Dec. 17 and 18, the two companies will distribute fuel savings cards that will provide consumers with a discount of five cents per litre for 50 litres of gasoline purchased from Petro-Canada locations in the Greater Toronto Area and southern Ontario. The giveaway is the start of a larger campaign that will make use of long-weekend gas giveaways over several months. The initiative also includes a social media contest component called "Count on Discount." Consumers can enter by posting on Twitter or Facebook for a chance to win a long weekend vacation worth $1,000. One trip will be given away each long weekend.
"Discount wants to ease the cost of travelling during the busy holidays and on long weekends in the coming year as Canadians everywhere make travel plans or rent vehicles," said Jay Singer, president and CEO of Discount Car and Truck Rentals. "We can't wait to get out to participating Petro-Canada locations this week for the launch of our gas giveaway campaign. Renting vehicles and filling up with gas for long-weekend excursions go hand-in-hand and we expect our gas giveaways to prove very popular with value-conscious Canadians."