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IABC Toronto conducts 2014 Ovation Awards
By Adnews Staff
The Toronto chapter of the International Association of Business Communicators conducted its annual Ovation Awards last week. The awards recognize achievement in communications in the Greater Toronto Area. The organization issued five Awards of Distinction for 2014. Rogers Communications was named corporate communications department of the year. Cowan & Company was named boutique agency of the year. DDB Public Relations was named small agency of the year. Strategic Objectives was named mid-size agency of the year. Environics Communications was named large agency of the year.
The organization also awarded its 2014 People's Choice Award to Environics Communications and Paradigm Public Relations. According to the organization, this is the first time it has split the prize between two agencies. Environics won for its "Nutiquette" campaign for the Canadian Cancer Society, while Paradigm won for its "Fresh & Sexy" launch campaign for Playtex. The recipient of the annual People's Choice Award is determined by the votes of IABC Toronto members.
Megan Henry of Centennial College was named student of the year. The Bobbie Resnick Philanthropy Award was given to Environics Communications for its Corporate Social Responsibility Report. This award recognizes leadership, contribution to the communications profession and service to the community.
"We had a record number of awards submissions this year and our team of volunteer judges spent countless hours reviewing them," said Louise Armstrong, president of IABC Toronto. "Recipients of this year's Ovation Awards have clearly demonstrated their expertise and creativity in strategic communications and this program showcases the immense talent of GTA communicators."