Please login to continue



Adnews offers non-subscribers free access to one story per month.

Subscribe for unrestricted access to our content.

Forgot your login or password? Click here.

Netflix Canada begins brand campaign

Online movie and television service Netflix Canada has begun a new brand campaign. The initiative, developed by DDB Canada of Vancouver, is intended to raise awareness of the company and demonstrate its value to Canadian consumers. The 30-second television commercial, called "Pep Talk," depicts a coach addressing a hockey team between periods. The coach references a speech made by a character in a movie on Netflix in order to inspire the players.

« Back Next »

Related stories Comments