Life Momentum releases promotional video
Brand Momentum of Toronto has released an online video promoting its corporate social responsibility unit Life Momentum. The eight-minute video, which has been posted on YouTube, depicts the agency's process of finding two charitable organizations with which to work: the International Development and Relief Foundation of Tanzania and The Remix Project of Toronto.
"Every time I watch the Life Momentum footage, it makes me genuinely proud to remember the goodness the Brand Momentum family and our community is doing to help give back, not only in Tanzania, Africa but right next door in Toronto," said Hesham Shafie, CEO of Brand Momentum. "With a shared goal of helping youth around the world to develop life success skills for the future, we plan to create a philanthropic community bigger than ourselves."