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Melamed joins Sonic Boom

Sonic Boom Creative Media of Toronto has appointed Norman Melamed to the position of managing director. He will oversee the operation of both the Toronto and Montreal offices. Melamed has spent the last four years as senior vice-president and managing partner of Publicis Toronto. Prior to that, he was executive vice-president and general manager of MacLaren McCann. He was also executive vice-president and general manager of Young & Rubicam, and senior vice-president and group account director at BBDO Toronto. Sonic Boom is the digital subsidiary of National Public Relations.

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