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McCormick Canada releases Club House video
McCormick Canada of London, ON has released a promotional video in support of its Club House line of food seasoning products. The four-minute video is part of the brand's larger "Everyday Cooking" campaign and features celebrity chef Jo Lusted preparing two recipes. A shorter version of the video features only one recipe. The video will air on Food Network Canada and CTV as part of the Canadian Better Living "In the Kitch" series. The video was produced by H&F Education of Toronto.
"We wanted to provide simple and familiar meal options in this campaign that allows the entire family to enjoy a great dinner together after a busy day," said Linda Stiles, senior product manager at McCormick Canada. "The meal solutions we feature in the spots provide a simple twist to familiar favourites, and Chef Jo shows how easy it is to prepare meals the entire family will love."