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Hillcrest Mall conducts online fashion promotion

Shopping centre Hillcrest Mall, located in Richmond Hill, ON, has begun an online promotion using Vine, the six-second video service operated by Twitter. During the promotion, which will run until May 12, consumers can submit video clips depicting fashion outfits or styling advice. By using a specific hashtag, users will be entered into a draw for a $1,000 shopping spree at the mall, as well as various gift cards.

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