Rogers Radio begins Jack FM campaign
By Adnews Staff
Rogers Radio has begun a television campaign in Vancouver and Calgary for its Jack FM radio stations. The 30-second commercial, developed by Loopmedia of Toronto, depicts a large number of album covers that move to create a variety of three-dimensional structures. "We love working with Rogers Media and Jack FM," said Loopmedia creative director Craig Kirkham. "They develop really interesting concepts that allow and encourage me to think outside the box when it comes to design. I think what we developed is really dynamic and a great visual representation of Jack FM’s eclectic music selection."
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