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Representation roundup

Ideon Media of Toronto has signed-on as the exclusive Canadian online advertising sales representative of Complex Media. The company operates a group of 100 lifestyle and entertainment websites aimed at men between the ages of 18 and 34, as well as an umbrella site at "Complex Media complements our existing offering of digital properties," said Kevin Bartus, CEO of Ideon Media. "With over 1.5 million Canadian unique visitors a month, Complex reaches our core demographic of males between the ages of 18 to 34."

SheBlogs Media of Toronto has signed an online advertising sales agreement with women's lifestyle website "Working with influential sites like SheDoesTheCity allows us to execute full 360 degree social media marketing programs and custom integrations across Canadian content sites," said Chris Lombardi, sales director at SheBlogs Media. "SheBlogs has the unique ability to bring many niche and trusted publishers together to form one large voice creating an incredibly powerful mass media marketing tool."

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