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Creemore Springs Brewery hires Cleansheet

Creemore Springs Brewery has retained Cleansheet of Toronto as its communications agency. Cleansheet won the account in a competitive review involving 16 firms. The assignment includes strategy, branding, advertising, social media activities and internal materials. Creemore's brands include Creemore Springs Premium Lager, Creemore Springs Pilsner, Kellerbier, Urbock and Altbier. Cleansheet will also do work in support of recently-launched craft brewing unit Mad & Noisy Brewery. "We saw many wonderful agencies, but ultimately Cleansheet impressed us with their ability to provide us not simply with campaign ideas, but rather a brand platform," said Karen Gaudino, marketing director at Creemore Springs. "Something all our partners could rally around and contribute to."

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