Seevibes introduces social media TV ratings service
By Adnews Staff
Montreal-based Seevibes has launched a new service that allows broadcasters and media professionals to view the ratings of Canadian television shows as measured by social media reaction. The service, called Seevibes TV Ratings, is located online at <http://www.seevibes.com/top>. "More than 80% of viewers share their attention with a second screen in the living room, on a smartphone or a tablet," said Seevibes president Laurent Maisonnave. "After changing how people watch TV, social networks are now transforming the programs that take the most advantage of viewers" strong engagement. The public is very receptive to the integration of social media with TV commercials."