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Canada Dry Mott's begins Random Acts of Play program
By Adnews Staff
Canada Dry Mott's has begun a new program called "Random Acts of Play" in association with non-profit organization Good Sports. As the first activity of this program, the beverage company has donated approximately $30,000 worth of sports and activity equipment to community groups and schools via the Toronto Kiwanis Boys & Girls Clubs. Each month, the company will provide an equipment donation to a similar organization. "At Canada Dry Mott's, our goal with Random Acts of Play is to help families maintain an active, healthy lifestyle by providing the tools, places and inspiration to make physical activity a priority," said Carol-Anne Gower, the company's vice-president of marketing and business development. "This year, we're going to provide play equipment to more than 2,500 kids and this is a great start."