Representation roundup
By Adnews Staff
Evolve Media has formed an online advertising sales representation agreement with Penske Media that covers Canada, the United Kingdom and Australia. Evolve's Gorilla Nation division will now handle ad sales in these regions for Penske websites Deadline.com, Movieline.com, TVLine.com, BGR.com and HollywoodLife.com. According to the company, the five sites have a total Canadian unique visitor count of 731,000. "Partnering with PMC to represent these internationally recognized sites has bolstered our entertainment offering to an even greater level," said Walder Amaya, senior vice-president of Canadian and international operations at Evolve Media. "With their news-breaking content and vast loyal readership, they're the perfect sites to add to our verticals."