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Canada Dry Mott's breaks Fruitsations campaign

Canada Dry Mott's has begun a new advertising campaign for its Fruitsations drink brand. The online and magazine ads feature seven-year-old Rebekah Davis, winner of a contest called "New Face of Fruitsations" this summer. The campaign will run in winter issues of Canadian Family, Today's Parent, What's Up, Canadian Health & Lifestyle, Canadian Living, Chatelaine, Elle, Flare, LouLou, Hello, People, Style at Home, Enfants Quebec, Coup de Pouce, Clin D'Oeil, 7 Jours, Chez-soi, Decormag, Moi & Cie and Ricardo. The campaign was developed by Mindshare, Commix and Veritas of Toronto.

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