Casacom moves into Toronto
Montreal-based communications firm Casacom is expanding into Toronto to serve its national clients in the food, retail, professional services, media, technology and healthcare sectors. Carolyn Ray will lead the Toronto office as managing director. She was most recently vice-president of marketing communications at National Public Relations. She has also worked at Interbrand. "Casacom was founded to help our clients solve business problems using communications as a lever," said company president Marie-Josée Gagnon. "Ten years later, we have evolved to become partners, or architects, in the success of our clients' business. With Carolyn's leadership in Toronto, we can extend this philosophy, reinforce our unique approach to collaboration and excellence and make a difference in our clients' businesses. I also believe that having two expert teams, one in French Canada and the other in English Canada, is a real advantage when it comes to delivering results."