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New digital vice-president at Cundari

Cundari of Toronto has appointed Todd Hummel to the position of digital vice-president and leader of the agency's digital development practice. He was most recently group digital director at Publicis Modem. He was also the founder of Urban Echo Media and marketing director of New Balance Canada. Hummel has also worked at Organic, Henderson Bas, Nurun and Contract Communications. Wade Makarus has joined the agency as group account director of the Subway, Firkin and Rust-Oleum accounts. Larisa Roce has been hired as senior account director of the Ivey and Northern Ontario Tourism accounts. Theresa Freel has been appointed controller of the agency.

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