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Valiquette joins Bensimon Byrne

By Adnews Staff

Toronto-based Bensimon Byrne has appointed Max Valiquette to the position of managing director of intellectual property and content development. He will manage content for the agency's Consumerology Report and will advise the agency's divisions on the strategic planning processes. Valiquette is a founding partner of youth research and marketing firm Youthography.

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