Sequentia Environics forms partnership with CloudSquads
By Adnews Staff
Sequentia Environics of Toronto and CloudSquads of Sunnyvale, CA have formed an association to develop online community programs and provide related services such as strategy, design, technology integration, recruitment, content development and measurement. "At a time when every marketing investment dollar matters, truly successful online communities not only cater to member needs, but also strike balance with business interests and boardroom goals," said Jen Evans, CEO of Sequentia Environics. "Today's communities need great platforms, rock solid social data integration into CRM and other enterprise business systems, and exceptional communications to develop and thrive. Our strategic partnership with CloudSquads packs a knockout punch for those thirsty for CRM-driven community success with guaranteed performance."