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Canadian Out-of-Home Measurement Bureau adds board members

The Canadian Out-of-Home Measurement Bureau has added four new members to its board of directors: Dave Petryna, president of Petryna Advertising; Dean Lacheur, vice-president of national sales and general manager for English Canada at Zoom Media; Jeff Ferguson, out-of-home media director at MediaCom Canada; and Lesley Conway, executive vice-president of English Canada sales at Astral Out-of-Home. Petryna has also been appointed chair of the bureau's governance committee, while Ferguson has been appointed chair of the research committee.

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