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BMW Canada keeps Cundari

Toronto-based Cundari has retained its position of advertising agency of record for BMW Group Canada. The assignment includes advertising for the BMW national brand, dealer advertising groups, BMW Financial Services, and the company's after-sales and pre-owned departments. "Cundari demonstrated why they've been a valued partner for the past 15 years," said Kevin Marcotte, marketing director at BMW Canada. "From deep consumer insights to innovative creative ideas, their strategic thinking will help ensure BMW remains a powerful brand in Canada."

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