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YTV begins Bring Back the Wild promotion

Specialty television channel YTV has begun a campaign called "Bring Back the Wild" in association with charitable organization Earth Rangers and the Nature Conservancy of Canada. The campaign encourages viewers to learn what they can do to safeguard animals and their habitats at The first phase of the campaign will take place during Earth Week with a 30-second public service commercial as well as a vignettes featuring television host Carlos at Earth Rangers headquarters. The second phase of the campaign will begin on May 17 with four 30-second commercials profiling four at-risk animals. In addition, a 60-second commercial will promote a contest, the winner of which will receive a family "eco-adventure" trip. YTV is owned by Corus Entertainment.

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