New chief marketing officer at MasterCard Worldwide
By Adnews Staff
Alfredo Gangotena has been appointed chief marketing officer of MasterCard Worldwide. He will be responsible for the company's global advertising, sponsorship, promotional, research and digital marketing initiatives. Gangotena most recently headed the global products and solutions division for MasterCard in Europe. Prior to that, he was general manager for continental Europe and general manager for the Asia-Pacific, Middle East and Africa regions. Prior to joining MasterCard, Gangotena was CEO of Priceline.com in the Asia-Pacific region. He has also worked for Procter & Gamble, The Henkel Group, Universal Music-PolyGram and The Walt Disney Company.