Representation roundup
By Adnews Staff
Social networking website MySpace has extended its online advertising sales representation agreement with Olive Media of Toronto to include all of Canada. Olive has been representing MySpace Canada in Quebec since last March. Olive will now be the exclusive representative of MySpace's advertising inventory in Canada. "Providing marketers and advertisers with premium products and audiences to achieve their marketing goals is our top priority," said Theresa Smith, product vice-president at Olive Media. "Our experience with MySpace in the Quebec market has proven that advertisers are eager to custom integrate their brand with MySpace's highly targeted and deeply engaged audience."
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