Petro-Canada conducts Dream Big contest
By Adnews Staff
Petro-Canada has begun an online contest called "I Will Dream Big" tied to the upcoming Vancouver 2010 Olympic Winter Games. Until Dec. 27, consumers can enter by submitting a 30-second video online at <http://www.facebook.com/dreambig>. Two winners will travel to Vancouver to file reports on the games from the perspective of two athletes' families. The families will be at the games as part of the Petro-Canada Canadian Athlete Family Program. To raise awareness of this program, the company conducted a street promotion in Toronto on Dec. 16. featuring figure skater Kurt Browning, who led a crowd of pedestrians in a wave. Consumers can also upload a wave to a website at <http://www.iwilldreambig.ca>.
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