Minhas Creek Craft Brewing readies Ontario ad campaign
By Adnews Staff
Alberta-based Minhas Creek Craft Brewing is preparing an advertising campaign in Ontario to support the launch of its Boxer Lager brand of beer in that province. The campaign, developed in-house, focuses on the advantages of beer in cans rather than bottles and uses the tagline, "Beer of Champions." Television commercials will run on network and specialty channels for six months, followed by print and radio advertising.
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