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International news: Hyundai-Kia Group hires Havas Media

By Adnews Staff

The Hyundai-Kia Automotive Group of Seoul, Korea has consolidated its international media planning and buying account with Havas Media. Havas won the account in a pitch process involving six firms. The assignment includes media planning and buying for the Kia and Hyundai brands in Europe, the Middle East, Latin America, Africa and Asia.

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