Sponsorship roundup
By Adnews Staff
Razor company Schick Canada has signed an agreement with the Canadian NASCAR series to become a sponsor of the NAPA Auto Parts 200 race, which will take place in Montreal from Aug. 29 to 30. The sponsorship will include a series of pre-race and race-week sampling programs, contests and consumer promotions. "Canadians are knowledgeable and passionate race fans," said Erik Rahner, marketing director at Schick Canada. "There has been a long history of great races and great drivers in Canada. The sport's focus on performance and excitement make it a great fit for Schick. Montreal puts on one of the best events on the circuit and we are proud to be a part of it." Schick Canada is a division of Energizer Canada.
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