CityFlitz moves into Vancouver
By Adnews Staff
CityFlitz has launched a mobile advertising service in Vancouver. The initiative takes the form of a car-sharing service which will rent Smart Fourtwo vehicles wrapped with advertising to consumers for one dollar per day. The company is launching the service in association with the Insurance Corporation of British Columbia. "We are able to offer cars for just a dollar a day because we collaborate with progressive organizations looking for an innovative way to advertise," said Andreas Kotal, president and CEO of CityFlitz. "It is a win-win situation. Our advertising clients achieve maximum exposure for their brand and consumers are able to drive a car for exceptional value." CityFlitz operates a similar service in Toronto, and has plans to expand to other Canadian cities.