Sirius Canada forms agreement with Live Nation
By Adnews Staff
Satellite radio company Sirius Canada has formed an association with concert producer Live Nation in Canada. Sirius customers will have access to exclusive live broadcasts from Live Nation events. They will also be able to purchase tickets through the Sirius.ca website. "Sirius listeners are passionate about music and the Live Nation partnership will give subscribers more of what they love, including exclusive concert broadcasts and preferred access to concert tickets," said Alan MacNevin, vice-president of customer relationship management at Sirius Canada. "Customers tell us that subscribing to Sirius feels like being part of a community and we're committed to making that experience even richer."
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