Arcana Digital Media Strategy opens in Toronto
Arcana Trading Company has launched a consulting firm in Toronto called Arcana Digital Media Strategy. The company is headed by Tim Lambertus and James Larrue-Baulch, both previously at Canwest Digital Media. "You would be surprised how many companies operating in the digital space possess extensive untapped revenue potential," said company president Lambertus. "The digital marketplace is continuing to grow, even during these tough economic times. Whether a company is leveraging digital for commerce, audience acquisition, or brand marketing, those who fully understand the anatomy of their business will certainly weather the storm and even add to their bottom line."