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Club Med conducts campaign in Calgary airport

Resort operator Club Med has begun a branding campaign at the Calgary International Airport. The campaign, aimed at business travelers, consists of creative spread from the domestic ticketing area of the airport to the departure gates. Executions include two wall murals, brochures, decals, column wraps and 15-second commercials on video display screens. The initiative was developed by Pattison Outdoor Advertising of Oakville, ON.

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