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Captivate Network adds five

Toronto-based out-of-home media company Captivate Network has appointed Scott Lyon vice-president of marketing. His work will include product development, studio operations, research, as well as the promotion of the company to the real estate industry, the advertising sector and its general viewers. Lyon was previously marketing director and general manager at He has also worked at Turner Broadcasting and Sony. Deanna Murray has joined the Captivate as content director. She was formerly programming director at AOL. She will work to provide live programming content to the company's inventory of video screens. Heather Frugoli has been appointed brand activation manager. She will be responsible for the company's bundled offerings and services. Frugoli previously managed promotions and events at Comcast Spotlight. Rob Munday has been hired as business development director in Toronto. He was previously senior account manager at IMA Indoor. Elizabeth Baynes has been hired as a business development manager in Toronto. She was previously a senior media buyer at OMD.

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